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Brave New World Revisited
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Brave New World Revisited

Author

Aldous Huxley

Date

1958

Subject(s)

Conditioning, Oligarchical control, Population control, Propaganda, Social engineering

ISBN-10

0060955511

Brave New World Revisited is a book written by Aldous Huxley. It was published in 1958.

Summary Edit

In this book, Aldous Huxley takes another look at his 1931 book Brave New World and remarks how the world has come to resemble the fictional one in that book. His own belief is that advancements in technology are accelerating at such a pace that some of the book's more fantastical notions (such as artificial insemination and the creation of certain types of humans) might come to pass by the end of the millennium. (the book was written in the '60s) Of particular "concern" to Aldous Huxley is the youth generation's apathetic attitude towards freedom, and how they might trade it for frivolous sports and entertainment altogether, giving the dictator free reign to do whatever he wants. He uses the analogy of the dodo bird - a bird that became extinct because it gave up the ability to fly.

Some of the topics this book covers include:

  • Suggestibility
  • Sleep teaching
  • Subliminal messages
  • Pharmacological treatment of anxieties/illnesses

Quotes Edit

On music and propaganda Edit

"Another disproportionately fascinating symbol is the Singing Commercial. Singing Commercials are a recent invention; but the Singing Theological and the Singing Devotional- the hymn and the psalm - are as old as religion itself. Singing Militaries, or marching songs, are coeval with war, and Singing Patriotics, the precursors of our national anthems, were doubtless used to promote group solidarity, to emphasize the distinction between "us" and "them," by the wandering bands of paleolithic hunters and food gatherers."
"To most people music is intrinsically attractive. Moreover, melodies tend to ingrain themselves in the listener's mind. A tune will haunt the memory during the whole of a lifetime. Here, for example, is a quite uninteresting statement or value judgment. As it stands nobody will pay attention to it. But now set the words to a catchy and easily remembered tune. Immediately they become words of power. Moreover, the words will tend automatically to repeat themselves every time the melody is heard or spontaneously remembered. Orpheus has entered into an alliance with Pavlov - the power of sound with the conditioned reflex."
"For the commercial propagandist, as for his colleagues in the fields of politics and religion, music possesses yet another advantage. Nonsense which it would be shameful for a reasonable being to write, speak or hear spoken can be sung or listened to by that same rational being with pleasure and even with a kind of intellectual conviction. Can we learn to separate the pleasure of singing or of listening to song from the all too human tendency to believe in the propaganda which the song is putting over? That again is the question." - p53/p54

References Edit

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